Print :: GARDASIL (HPV.com)

With everything from biased news outlets, to politicians, to social media threads and forums, when it comes to the HPV vaccine, there is no question that controversy, misinformation, and miseducation still influence a parent’s decision-making process. In an effort to raise awareness and to arm mothers with the truth, we created a series of touchpoints (social and in-office) that helped to spread the facts about HPV. This is an example of an unbranded in-office tearsheet that parents could read in their pediatrician's waiting room. I created the content and helped to sell-in the concept of "Spread the Facts. Not the Virus."

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